It’s a Mindset with Emma Lagerlow

Episode 40 – Uncovering Family Secrets and Personal Identity with MS

Have you ever wondered how your family’s history, secrets, or unspoken experiences might shape who you are today?

In this episode of It’s a Mindset, I’m joined by Michelle Scheibner, a thought leader in Personal Brand Strategy and author of Hush, a memoir that explores the intersection of history, culture, beliefs, and genetics to uncover the truth of where our personal identity begins. Michelle has spent over 30 years working with executives, C-suite leaders, and business owners, and she now focuses on how family history and genetics influence our life choices and identity.

Michelle’s career journey took her from education to leadership roles at AMEX UK, where she honed her business development skills. But in recent years, Michelle shifted her focus toward exploring the deep connection between personal identity, family history, and genetics. Her research reveals how our family systems, history, culture, and beliefs shape our identities, often in ways we don’t fully realise.

In this episode, we’ll discuss how your personal brand is not just about your career, but about finding and understanding your essence. Michelle shares how grief can trigger questions about identity, the pivotal role mothers play in shaping our lives, and what epigenetics can teach us about how family influences us. We also explore the importance of understanding your past to unlock your potential for the future.